“A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty.”
– Winston Churchill
Every project is a journey of discovery that begins without preconceptions. Before we design, we begin a process of client engagement to understand their specific needs and aspirations. We carefully examine location to determine constraints and opportunities. We explore precedents to find what may be applicable. We discuss sustainable goals. We build a set of requirements that will inform the design process.
You never know where the best ideas will come from. So we believe the best solutions come from a shared process. We engage in a collaborative dialogue with our client, consultants and stakeholders so that everyone has the opportunity to contribute to the process. Collaboration creates community among the team which creates a collective sense of contribution, pride and achievement.
Design has and always will, begin with a blank canvas and the single stroke of a pen. Ideas need to be tested, discarded and reconsidered until that moment arrives when the solution reveals itself. Realizing a conceptual idea that solves a project’s challenges and opportunities provides a foundation upon which a comprehensive and consistent design solution can be developed.
We pride ourselves in turning an idea into reality. For us, this means never losing the essence of an idea and applying it consistently to every level of detail. With every solution, we strive to exceed our client’s expectations with creativity and elegance. We believe in a responsibility to create solutions that contribute to their surroundings, minimize their impact on our environment and inspire those who come to work, live, learn, play or visit.